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Best Practices for Salesforce for Google AdWords


Search engine marketing is one of the most cost effective ways to generate leads which is why it is so popular with small and large business alike. Below are a few best practices to building a successful search engine marketing machine. ...
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How to buy SaaS Applications


This week I was delighted to join MR Rangaswami, CEO of Sandhill Group, David Knight, SVP at WebEx, and Ken Rudin, CEO of LucidEra for a spirited discussion on how Software as a Service is transforming the software buying cycle. The webcast...
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Use of Mashups in the US Government


Federal Computer Week (FCW.com) recently published an interesting piece written by John Moore about the use of APIs and development of mashups for use by government managers. Titled "Getting on the same page", the 1200+ word article cites the...
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CRM and improving order fulfillment...


As Iíve touched on in previous posts, the art of getting value out of CRM is to embed key business processes within the technology. While a lot of attention gets paid to sales and marketing processes, Ďdownstreamí areas, such as order fulfilment,...
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APIs in the Arab Web


Technology blogger Mohamed Marwen Meddah wrote an interesting post on his StartUpArabia site: ďThe Importance of Having An API for Arab StartupsĒ. Mohamed notes that, thus far, relatively few Arab online startups have opened up their platforms...
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Devilís Dictionary for High Tech - Part 1


The Devilís dictionary is a book created in the early 20th century by American Ambrose Bierce containing sarcastic, ironic and witty re-definitions of words. e.g PAINTING, n. The art of protecting flat surfaces from the weather and exposing them...
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